Business Management (B.S.)
This career-oriented program, emphasizing management skills and building on a solid foundation in the liberal arts and sciences, is designed to prepare individuals for management careers in industrial or public organizations and for graduate work.
The Management curriculum develops an analytical and integrative viewpoint toward management through study in the humanities and social sciences. It provides a broad conceptual framework within which a manager will be able to develop alternative approaches to attaining given goals. Students develop the strong administrative, quantitative, and communications skills that modern managers must possess.
IQL-101 Quantitative Literacy is required for students with deficiencies in math as assessed by the Management Department and the Math Center. Students interested in pursuing a Master of Business Administration degree are encouraged to take MATH-141 Introductory Statistics.
All Management majors complete the Management core totaling 60 credits. By choosing additional courses noted below, students may add a specialization in one of the following: marketing, human resource management, sport management, or entrepreneurship. The specializations are not required to complete the management major.
Integrative Studies Requirements
40 credits minimum
| Code | Title | Credits |
|---|---|---|
| Major Requirements (60 credits) | ||
| MGT-101 | Introduction to Management (grade of C or higher is required) | 4 |
| MGT-140 | Quantitative Decision-Making (grade of C or higher is required) 1 | 4 |
| MGT-213 | Financial Accounting (grade of C or higher is required) | 4 |
| MGT-214 | Managerial Accounting | 4 |
| MGT-301 | Organizational Theory & Behavior (grade of C or higher is required) | 4 |
| MGT-319 | Financial Management | 4 |
| MGT-331 | Principles of Marketing | 4 |
| MGT-381 | Management Information Systems | 4 |
| MGT-451 | Business and Society | 4 |
| MGT-491 | Capstone Seminar: Strategic Management | 4 |
| MGT electives ( 8 credits at 300- or 400-level) | 8 | |
Credits earned in MGT 493, MGT 494, and MGT 498 may not be applied to the MGT electives requirement. | ||
| Allied Discipline Requirements | ||
| IHCOMM-171 | Public Speaking 2 | 4 |
| ISECON-104 | Introduction to Macroeconomics 2 | 4 |
| ECON-103 | Introduction to Microeconomics | 4 |
| Total Credits | 60 | |
- 1
May be used to fulfill IQL-101 Quantitative Literacy Integrative Studies requirement.
- 2
May be used to fulfill an Integrative Studies requirement.
Business Management Specializations
Each specialization requires 16 credits. The specializations are Marketing, Human Resource Management, and Entrepreneurship. Courses for the specialization that also fulfill requirements for the management major are not counted twice for overall college credit. Please note that some courses within the specializations require prerequisite courses outside of the Management discipline.
Marketing Specialization
| Code | Title | Credits |
|---|---|---|
| MGT-343 | Consumer Behavior 1 | 4 |
| MGT-434 | Marketing Research 1 | 4 |
| Select two of the following: | 8 | |
| Visual Communication | ||
| Intercultural Communication | ||
| Persuasion | ||
| Media Writing Fundamentals | ||
| Multimedia Fundamentals | ||
| Public Relations Principles | ||
| Advertising and Promotion | ||
| Strategic Digital Marketing | ||
| Professional Sales & Negotiations | ||
| Customer Relationship MGT | ||
| Arts Management: Marketing, Development, And Communication | ||
| Race Gender Sexuality and Pop Culture | ||
| Total Credits | 16 | |
- 1
Also counts toward the Management electives
Human Resource Management Specialization
| Code | Title | Credits |
|---|---|---|
| MGT-324 | Human Resources Management 1 | 4 |
| IIMGT-305 | Organizational Diversity 1 | 4 |
| Select one of the following: | 4 | |
| Interpersonal Communications | ||
| Intercultural Communication | ||
| General Psychology | ||
| Social Psychology | ||
| Introduction to Sociology | ||
| Women, Gender & Society | ||
| Global Ethnic Relations | ||
| Select one of the following: | 4 | |
| Nonprofit Management | ||
| Professional Sales & Negotiations | ||
| Project MGT Fundamentals | ||
| Applied Data Analysis & Vis | ||
| Safety Awareness | ||
| Total Credits | 16 | |
- 1
Also counts toward the Management electives
Entrepreneurship Specialization
| Code | Title | Credits |
|---|---|---|
| MGT-308 | Small Business Entrepreneurship 1 | 4 |
| MGT-333 | Advertising and Promotion 1 | 4 |
| Select two of the following: | 8 | |
| Drawing I | ||
or ART-125 | Drawing I | |
or IAART-105 | Graphic Design Process | |
| Visual Communication | ||
| Global Environmental Change | ||
| Media Writing Fundamentals | ||
| Human Resources Management | ||
| Strategic Digital Marketing | ||
| Competitive Manufacturing Management | ||
| Total Credits | 16 | |
- 1
Also counts toward the Management electives
Electives
Select courses to reach a total of 120 credits for the degree.
Degree Requirements
120 credits
40 credits at the upper-level
Upon completion of the Business Management major students will:
1. Use financial and accounting as well as other quantitative decision making tools to solve problems
2: Understand how to assess the external business environment and the complex forces leading to change
3: Use collaborative behaviors and team building skills to accomplish stated group goals
4: Think analytically, conceptually, and ethically about business-related problems
5: Effectively communicate both orally and in writing
Content: 1, 2 Intellectual: 2, 4 Professional: 3, 5
Entrepreneurship: With the Entrepreneurship specialization, students will study via project based learning how to design and development products and services. By its very nature entrepreneurship is a multi-faceted field. Therefore, multiple perspectives and methods will undergird the teaching and learning about entrepreneurship. These include a triple bottom line perspective which encourages respect and attention for economic development at the community level. Life cycle analysis will help students understand the dynamics of product/service evolution over time. Finally, students will develop a product or service outlined in a detailed business plan created individually or in teams. Students will also learn and be encouraged to consider B-corporations that include positive impacts on society, workers, the community, as well as employee stock ownership plans (ESOPs) in which business owners and employees own shares in the company. The list of electives enables the student to enrich their expertise in many areas from conceptualization stage via an art/drawing class to critical aspects of marketing, negotiations, as well as the larger implications for society.